HOOK
My son told me something that broke my heart... in the best way possible.
Father putting on matching bomber jacket, son in background getting ready for school
BODY
He said 'Daddy, when I wear this jacket, I feel like you're with me at school.' I travel for work. A lot. And I used to think the only way to be a good dad was to be physically there for everything. But this... this changed everything. When we wear the same clothes, we're connected. Even when I'm 3,000 miles away in a hotel room. Even when he's at soccer practice and I'm in back-to-back meetings. We're a team. And he feels it. Every single day.
Split screen: father at airport/office, son at school/playground, both wearing matching EDEN pieces. Close-ups of fabric details, father checking phone seeing son's photo in matching outfit
emotional_storytellingfather_vulnerabilitytravel_separation_paintransformation